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	<title>Le blog de l'agence de conseil en communication &#38; marketing Les Enchanteurs (Lille)</title>
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	<description>Le blog de l'agence de conseil en communication &#38; marketing Les Enchanteurs (Lille)</description>
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		<title>Découvrez la nouvelle gamme 0% de … Ecover</title>
		<link>http://lebleg.lesenchanteurs.fr/2013/04/02/decouvrez-la-nouvelle-gamme-0-de-%e2%80%a6-ecover/</link>
		<comments>http://lebleg.lesenchanteurs.fr/2013/04/02/decouvrez-la-nouvelle-gamme-0-de-%e2%80%a6-ecover/#comments</comments>
		<pubDate>Tue, 02 Apr 2013 07:40:01 +0000</pubDate>
		<dc:creator>iopi</dc:creator>
				<category><![CDATA[la vie de l'agence]]></category>
		<category><![CDATA[nos chers clients]]></category>

		<guid isPermaLink="false">http://lebleg.lesenchanteurs.fr/?p=1135</guid>
		<description><![CDATA[Non il ne s’agit pas d’un yaourt qui fait mincir. Spécialiste des produits d’entretien écologiques, Ecover poursuit son engagement en commercialisant des produits avec 0% de colorant et de parfum. Un lancement de produits qui nécessite tout le savoir-faire de l’agence pour ne pas céder à une mécanique routinière. Un concept créatif différenciant sur des [...]]]></description>
			<content:encoded><![CDATA[<p style="text-align: justify;"><a href="http://lebleg.lesenchanteurs.fr/http://240plan.ovh.net/~lesencha/lebleg/wp-content/uploads/2013/04/Image-9.png"><img class="aligncenter size-full wp-image-1141" title="Image 9" src="http://lebleg.lesenchanteurs.fr/http://240plan.ovh.net/~lesencha/lebleg/wp-content/uploads/2013/04/Image-9.png" alt="" width="594" height="298" /></a>Non il ne s’agit pas d’un yaourt qui fait mincir. Spécialiste des produits d’entretien écologiques, <strong>Ecover</strong> poursuit son engagement en commercialisant des produits avec 0% de colorant et de parfum. Un lancement de produits qui nécessite tout le savoir-faire de l’agence pour ne pas céder à une mécanique routinière. Un concept créatif différenciant sur des outils de communication pertinents : PLV, presse, dépliants et sticker booklets, pour une visibilité assurée.</p>



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		<item>
		<title>Nocibé se pare d’un catalogue Make-Up</title>
		<link>http://lebleg.lesenchanteurs.fr/2013/03/28/nocibe-se-pare-d%e2%80%99un-catalogue-make-up/</link>
		<comments>http://lebleg.lesenchanteurs.fr/2013/03/28/nocibe-se-pare-d%e2%80%99un-catalogue-make-up/#comments</comments>
		<pubDate>Thu, 28 Mar 2013 17:06:56 +0000</pubDate>
		<dc:creator>iopi</dc:creator>
				<category><![CDATA[nos chers clients]]></category>

		<guid isPermaLink="false">http://lebleg.lesenchanteurs.fr/?p=1131</guid>
		<description><![CDATA[Comment séduire et inciter les clientes fidèles de la marque à se rendre en magasin ? C&#8217;est la mission que nous a confiée l&#8217;enseigne Nocibé pour sa campagne spéciale Make-up. L&#8217;agence a mis à profit tout son savoir-faire en matière d&#8217;édition et d&#8217;animation pour produire un catalogue de grande qualité à l&#8217;image des produits représentés, [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://lebleg.lesenchanteurs.fr/http://240plan.ovh.net/~lesencha/lebleg/wp-content/uploads/2013/03/nocibé.jpg"><img class="aligncenter size-full wp-image-1132" title="nocibé" src="http://lebleg.lesenchanteurs.fr/http://240plan.ovh.net/~lesencha/lebleg/wp-content/uploads/2013/03/nocibé.jpg" alt="" width="596" height="300" /></a></p>
<p>Comment séduire et inciter les clientes fidèles de la marque à se rendre en magasin ?</p>
<p>C&#8217;est la mission que nous a confiée l&#8217;enseigne <strong>Nocibé</strong> pour sa campagne spéciale Make-up. L&#8217;agence a mis à profit tout son savoir-faire en matière d&#8217;édition et d&#8217;animation pour produire un catalogue de grande qualité à l&#8217;image des produits représentés, grandes marques et marque propre Nocibé.</p>
<p>Résultat : un catalogue radieux et plein d’éclat qui n&#8217;aura laissé aucun regard insensible !</p>



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		<title>La formule magique</title>
		<link>http://lebleg.lesenchanteurs.fr/2013/03/28/la-formule-magique/</link>
		<comments>http://lebleg.lesenchanteurs.fr/2013/03/28/la-formule-magique/#comments</comments>
		<pubDate>Thu, 28 Mar 2013 17:01:59 +0000</pubDate>
		<dc:creator>iopi</dc:creator>
				<category><![CDATA[nos chers clients]]></category>

		<guid isPermaLink="false">http://lebleg.lesenchanteurs.fr/?p=1127</guid>
		<description><![CDATA[La société Nord Technique, société pour l&#8217;entretien et la maintenance des réseaux de transports, fusionne avec sa filiale Urbanéo constructeur de mobilier urbain pour former une seule entité. Pour communiquer sur cette nouvelle identité, il fallait un concept créatif tout aussi fort. Un faire-part pop-up surprenant qui attire l’attention, qui la retient et, hop, le [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://lebleg.lesenchanteurs.fr/http://240plan.ovh.net/~lesencha/lebleg/wp-content/uploads/2013/03/urbanéo.jpg"><img class="aligncenter size-full wp-image-1128" title="urbanéo" src="http://lebleg.lesenchanteurs.fr/http://240plan.ovh.net/~lesencha/lebleg/wp-content/uploads/2013/03/urbanéo.jpg" alt="" width="596" height="300" /></a></p>
<p style="text-align: justify;">La société Nord Technique, société pour l&#8217;entretien et la maintenance des réseaux de transports, fusionne avec sa filiale <strong>Urbanéo</strong> constructeur de mobilier urbain pour former une seule entité. Pour communiquer sur cette nouvelle identité, il fallait un concept créatif tout aussi fort. Un faire-part pop-up surprenant qui attire l’attention, qui la retient et, hop, le message est lu et retenu.</p>



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		<title>Une opération bien servie</title>
		<link>http://lebleg.lesenchanteurs.fr/2013/03/28/une-operation-bien-servie/</link>
		<comments>http://lebleg.lesenchanteurs.fr/2013/03/28/une-operation-bien-servie/#comments</comments>
		<pubDate>Thu, 28 Mar 2013 17:00:25 +0000</pubDate>
		<dc:creator>iopi</dc:creator>
				<category><![CDATA[nos chers clients]]></category>

		<guid isPermaLink="false">http://lebleg.lesenchanteurs.fr/?p=1122</guid>
		<description><![CDATA[Création, shooting photo, gravure, quand il s’agit d’être créatif, Les Enchanteurs sont dans leur élément. Une mission complète réalisée pour le compte d&#8217;Isambourg, une enseigne de la distribution spécialisée dans la décoration de table qui compte déjà 16 magasins. Les clients de l&#8217;enseigne ont découvert il y a quelques jours un dépliant faisant la part [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://lebleg.lesenchanteurs.fr/http://240plan.ovh.net/~lesencha/lebleg/wp-content/uploads/2013/03/isambourg.jpg"><img class="aligncenter size-full wp-image-1123" title="isambourg" src="http://lebleg.lesenchanteurs.fr/http://240plan.ovh.net/~lesencha/lebleg/wp-content/uploads/2013/03/isambourg.jpg" alt="" width="596" height="300" /></a></p>
<p style="text-align: justify;">Création, shooting photo, gravure, quand il s’agit d’être créatif, Les Enchanteurs sont dans leur élément.</p>
<p style="text-align: justify;">Une mission complète réalisée pour le compte d&#8217;<strong>Isambourg</strong>, une enseigne de la distribution spécialisée dans la décoration de table qui compte déjà 16 magasins. Les clients de l&#8217;enseigne ont découvert il y a quelques jours un dépliant faisant la part belle à de nouvelles décorations de tables, à des  créations originales et à un colorama dont Isambourg a le secret.</p>
<p style="text-align: justify;">Le lancement de la nouvelle collection a été également relayé dans la presse magazine afin de recruter de nouvelles clientes.</p>



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		<title>Je flashe, tu flashes, il flashe, tout le monde flashe&#8230;</title>
		<link>http://lebleg.lesenchanteurs.fr/2013/03/28/je-flashe-tu-flashes-il-flashe-tout-le-monde-flashe/</link>
		<comments>http://lebleg.lesenchanteurs.fr/2013/03/28/je-flashe-tu-flashes-il-flashe-tout-le-monde-flashe/#comments</comments>
		<pubDate>Thu, 28 Mar 2013 16:57:56 +0000</pubDate>
		<dc:creator>iopi</dc:creator>
				<category><![CDATA[nos chers clients]]></category>

		<guid isPermaLink="false">http://lebleg.lesenchanteurs.fr/?p=1118</guid>
		<description><![CDATA[Non, ce n’est pas une campagne pour les radars automatiques. Un QR code pour 10 € d’achats à gagner. Un brin d’humour mais surtout beaucoup d’efficacité, la campagne d’affichage développée pour le centre commercial Espace d’Erlon surfe sur un univers résolument jeune et dynamique. A la clé, de nouveaux clients et une base de données [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://lebleg.lesenchanteurs.fr/http://240plan.ovh.net/~lesencha/lebleg/wp-content/uploads/2013/03/derlon.jpg"><img class="aligncenter size-full wp-image-1119" title="d'erlon" src="http://lebleg.lesenchanteurs.fr/http://240plan.ovh.net/~lesencha/lebleg/wp-content/uploads/2013/03/derlon.jpg" alt="" width="596" height="300" /></a></p>
<p style="text-align: justify;">Non, ce n’est pas une campagne pour les radars automatiques.</p>
<p style="text-align: justify;">Un QR code pour 10 € d’achats à gagner. Un brin d’humour mais surtout beaucoup d’efficacité, la campagne d’affichage développée pour <strong>le centre commercial Espace d’Erlon</strong> surfe sur un univers résolument jeune et dynamique. A la clé, de nouveaux clients et une base de données enrichie.</p>



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		<title>Vous avez dit Brand Utility ?</title>
		<link>http://lebleg.lesenchanteurs.fr/2013/03/28/vous-avez-dit-brand-utility/</link>
		<comments>http://lebleg.lesenchanteurs.fr/2013/03/28/vous-avez-dit-brand-utility/#comments</comments>
		<pubDate>Thu, 28 Mar 2013 16:54:49 +0000</pubDate>
		<dc:creator>iopi</dc:creator>
				<category><![CDATA[nos chers clients]]></category>

		<guid isPermaLink="false">http://lebleg.lesenchanteurs.fr/?p=1113</guid>
		<description><![CDATA[Si certains l’annoncent comme la tendance de l’année, Les Enchanteurs l’appliquent et réaffirment leur expertise en communication de marque. Tous les mois, la clientèle des Tanneurs reçoit des conseils d’experts, pour améliorer leur quotidien. Objectif de ces Campus du Mieux Vivre, décupler la valeur affective des enseignes du centre et créer du trafic. Partagez cet [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://lebleg.lesenchanteurs.fr/http://240plan.ovh.net/~lesencha/lebleg/wp-content/uploads/2013/03/tanneurs.jpg"><img class="size-full wp-image-1114 alignleft" title="tanneurs" src="http://lebleg.lesenchanteurs.fr/http://240plan.ovh.net/~lesencha/lebleg/wp-content/uploads/2013/03/tanneurs.jpg" alt="" width="596" height="300" /></a></p>
<p>Si certains l’annoncent comme la tendance de l’année, Les Enchanteurs l’appliquent et réaffirment leur expertise en communication de marque. Tous les mois, la clientèle <strong>des</strong> <strong>Tanneurs</strong> reçoit des conseils d’experts, pour améliorer leur quotidien. Objectif de ces Campus du Mieux Vivre, décupler la valeur affective des enseignes du centre et créer du trafic.</p>



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		<title>Un catalogue magique pour une offre qui décolle</title>
		<link>http://lebleg.lesenchanteurs.fr/2013/03/28/un-catalogue-magique-pour-une-offre-qui-decolle/</link>
		<comments>http://lebleg.lesenchanteurs.fr/2013/03/28/un-catalogue-magique-pour-une-offre-qui-decolle/#comments</comments>
		<pubDate>Thu, 28 Mar 2013 16:48:57 +0000</pubDate>
		<dc:creator>iopi</dc:creator>
				<category><![CDATA[nos chers clients]]></category>

		<guid isPermaLink="false">http://lebleg.lesenchanteurs.fr/?p=1105</guid>
		<description><![CDATA[Lille 3000, le Grand Stade, le Louvre-Lens : autant d’opportunités qui font du Nord-Pas-de-Calais une destination d’affaire et de tourisme en pleine croissance. Pour mettre pleinement en valeur son offre de liaisons au départ de Lille et inciter les voyageurs à s&#8217;y déplacer, l&#8217;Aéroport de Lille a décidé de lancer un tout nouveau magazine conçu [...]]]></description>
			<content:encoded><![CDATA[<p style="text-align: justify;"><a href="http://lebleg.lesenchanteurs.fr/http://240plan.ovh.net/~lesencha/lebleg/wp-content/uploads/2013/03/aeroport.jpg"><img class="aligncenter size-full wp-image-1106" title="aeroport" src="http://lebleg.lesenchanteurs.fr/http://240plan.ovh.net/~lesencha/lebleg/wp-content/uploads/2013/03/aeroport.jpg" alt="" width="596" height="300" /></a>Lille 3000, le Grand Stade, le Louvre-Lens : autant d’opportunités qui font du Nord-Pas-de-Calais une destination d’affaire et de tourisme en pleine croissance. Pour mettre pleinement en valeur son offre de liaisons au départ de Lille et inciter les voyageurs à s&#8217;y déplacer, l&#8217;<strong>Aéroport de Lille</strong> a décidé de lancer un tout nouveau magazine conçu et produit par l&#8217;agence, un tout nouveau support qui verra le jour dans quelques semaines.</p>
<p style="text-align: justify;">En attendant, l&#8217;Aéroport de Lille a confié à l&#8217;agence le soin de refondre le Guide des destinations au départ de Lille.</p>



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		<title>Les Enchanteurs dans leur terrain de jeu</title>
		<link>http://lebleg.lesenchanteurs.fr/2013/03/28/les-enchanteurs-dans-leur-terrain-de-jeu/</link>
		<comments>http://lebleg.lesenchanteurs.fr/2013/03/28/les-enchanteurs-dans-leur-terrain-de-jeu/#comments</comments>
		<pubDate>Thu, 28 Mar 2013 16:41:27 +0000</pubDate>
		<dc:creator>iopi</dc:creator>
				<category><![CDATA[nos chers clients]]></category>
		<category><![CDATA[communication]]></category>
		<category><![CDATA[concept créatif]]></category>
		<category><![CDATA[évènementiel]]></category>
		<category><![CDATA[Natiméo]]></category>

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		<description><![CDATA[NATIMEO, la marque composant du Groupe Oxylane dédiée aux textiles naturels met en place, chez Décathlon, un dispositif de collecte de T-shirts 100% coton et de polaires. Une épreuve méthodologique qui convient parfaitement à l’agence, à savoir communiquer un message simple sur la base d&#8217;un concept créatif fort. Partagez cet article]]></description>
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<p style="text-align: left;">
<p style="text-align: justify;"><strong>NATIMEO</strong>, la marque composant du Groupe Oxylane dédiée aux textiles naturels met en place, chez Décathlon, un dispositif de collecte de T-shirts 100% coton et de polaires. Une épreuve méthodologique qui convient parfaitement à l’agence, à savoir communiquer un message simple sur la base d&#8217;un concept créatif fort.</p>



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		<title>Une marque qui a du cœur</title>
		<link>http://lebleg.lesenchanteurs.fr/2013/03/28/une-marque-qui-a-du-coeur/</link>
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		<pubDate>Thu, 28 Mar 2013 16:24:15 +0000</pubDate>
		<dc:creator>iopi</dc:creator>
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		<description><![CDATA[Autour du Bureau est un distributeur de fournitures de bureau qui se distingue par un formidable sens du service et une implication sans faille de ses équipes. Au moment de changer d&#8217;identité, il est apparu comme une évidence que la passion et le coeur étaient le moteur de l&#8217;entreprise. De là est né le nouveau [...]]]></description>
			<content:encoded><![CDATA[<p style="text-align: justify;"><img class="aligncenter size-full wp-image-1090" title="1-autourdubureau-301" src="http://lebleg.lesenchanteurs.fr/http://240plan.ovh.net/~lesencha/lebleg/wp-content/uploads/2013/03/1-autourdubureau-301.jpg" alt="" width="527" height="300" /><strong>Autour du Bureau</strong> est un distributeur de fournitures de bureau qui se distingue par un formidable sens du service et une implication sans faille de ses équipes. Au moment de changer d&#8217;identité, il est apparu comme une évidence que la passion et le coeur étaient le moteur de l&#8217;entreprise. De là est né le nouveau logo de la société et une base-line en forme d&#8217;engagement &laquo;&nbsp;vous servir par passion&nbsp;&raquo;.</p>



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		<title>Sortie dans toutes les salles</title>
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		<pubDate>Thu, 28 Mar 2013 16:11:49 +0000</pubDate>
		<dc:creator>iopi</dc:creator>
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		<description><![CDATA[Soucieux de travailler la notoriété de l&#8217;agence tout en s&#8217;éloignant des canons traditionnels de la communication immobilière, Lille Immo a confié aux Enchanteurs le soin d&#8217;orchestrer une campagne d&#8217;image pluri-médias. Le lancement d’un film sur la Fin du Monde, c’est le concept utilisé en affichage et en cinéma pour attirer l’attention des lillois. Enfin jusqu’à [...]]]></description>
			<content:encoded><![CDATA[<p><span style="color: #0000ee; -webkit-text-decorations-in-effect: underline;"><img class="aligncenter size-full wp-image-1086" style="display: block; margin-left: auto; margin-right: auto; border: 0px initial initial;" title="Lille Immo 2012" src="http://lebleg.lesenchanteurs.fr/http://240plan.ovh.net/~lesencha/lebleg/wp-content/uploads/2013/03/lille-immo.jpg" alt="" width="596" height="300" /></span></p>
<p style="text-align: justify;">Soucieux de travailler la notoriété de l&#8217;agence tout en s&#8217;éloignant des canons traditionnels de la communication immobilière, <strong>Lille Immo</strong> a confié aux Enchanteurs le soin d&#8217;orchestrer une campagne d&#8217;image pluri-médias.</p>
<p style="text-align: justify;">Le lancement d’un film sur la Fin du Monde, c’est le concept utilisé en affichage et en cinéma pour attirer l’attention des lillois. Enfin jusqu’à la révélation&#8230;</p>



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